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      1. Strategy and Purpose

        Strategy & Purpose

        Where We're Headed

        Our Strategy

        Our company strategy reflects our legacy and our continuing commitment to meet the needs of our customers and the communities in which we live and work. United by our Values, Caterpillar employees around the world share a focused view of our business through the Operating & Execution Model, through which we are making strategic choices today to create profitable growth for tomorrow. Together, with our partners, we are providing the solutions that help our customers build a better world.

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        Strategy CM20190711-71b3f-627bb Strategy CM20190711-71b3f-627bb

        Why We Do It

        Purpose CM20190711-94a43-f2cbf Purpose CM20190711-94a43-f2cbf

        Our Purpose?

        For over 95 years, our products and services have helped improve the lives of people around the world. Our customers use our products to build the basic infrastructure that enables higher standards of living so that people have access to water, electricity, roads, bridges, hospitals, schools and so much more.

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